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Today, the only way to survive as a business is to evolve digitally. While the airline industry is supported by sophisticated digital technologies, these technologies, and the data generated by them, need to be brought together to uncover insights and take action.

Mobile’s growing role across all touchpoints along the traveler’s journey. The shifting focus from mobile transactions to mobile engagement. How personalization is at the heart of traveler engagement. How mobile…

The travel providers that are leading the new engagement economy we now live in are the ones adding value, removing friction, and offering customers seamless and relevant solutions throughout the entire travel journey.

It’s time to move beyond the boring, dry traditional travel policy. Creating an updated, modern policy that incorporates visual, engaging content can help engage employees and therefore, drive compliance.

A look at how Skift covers the global travel industry through daily news, newsletters, research reports, and conferences. A sneak peak at new Skift platforms and storytelling formats. How SkiftX…

Using a single integrated platform to manage operations can help hotels keep up with the competition and consumer demands.

The travel industry has witnessed a number of successful mergers and acquisitions of major brands over the last few years. However, the deals that are truly driving innovation in the space are those that involve forward-thinking startups.

Destinations can be doing a lot more to forge alliances between tourism and tech. London & Partners shows how.

Major storms. Political unrest. Military conflict. These are the travel risks that keep us up at night. And, to be certain, they’re obvious and longstanding examples of events that can drive a vacation or a business trip way off course. However, these aren’t the only or the most frequently encountered factors at work in the travel insurance equation.

Smart technology is playing an increasingly important role in our lives. At home, we playfully bark orders and pose hypothetical questions to virtual assistants such as Siri and see them getting smarter over time. The reality is that interconnected, cognitive technology is on the brink from moving from novelty to essential on the home front. For business, it’s a game changer.

By now, most travel marketers know that women are becoming an increasingly powerful segment of travelers. However, being able to speak to this group authentically is often harder than it looks. With nearly half of all women who go online using Pinterest, the platform is a powerful tool for brands looking to truly connect with this group.

The next generation of business travelers is clearly interested in home-sharing accommodations, based on the value they provide both in terms of cost and traveler satisfaction.