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In this video from Skift Global Forum 2022, Jeff Nieman, senior vice president, operations initiatives, Hertz Corporation, and Danielle Bozarth, senior partner, McKinsey & Company, discuss sustainability insights with Skift Research as the travel industry forges a path to net-zero carbon emissions.

Highlighting research and insights from “The 2022 Digital Transformation Report,” we’ve identified 10 ways travel companies are adapting to changing customer expectations by adjusting practices, processes, and philosophy at all levels of the organization.

In this video from Skift Global Forum 2022, we hear from Leah Chandler, Discover Puerto Rico’s chief marketing officer, on the DMO’s “Live Boricua” campaign. The term ‘boricua’ honors the vibrant culture and spirit of the Island — as well as those of Puerto Rican descent — which creates unique, relatable and long-term marketing opportunities.

Strong government investment, peer-to-peer knowledge sharing, and a robust collaboration network have made Abu Dhabi an emerging global hub for artificial intelligence — and an increasingly attractive destination for meetings and events catering to this sector.

Through cloud modernization, airlines can usher in a new era of efficiency, create dynamic customer experiences, and access valuable and actionable data insights.

At an invite-only session from Skift Global Forum 2022, Holly Aresty, deputy chief commercial officer at Rokt, and Wouter Geerts, director of research at Skift, led a roundtable discussion about how changing customer expectations are reshaping ecommerce transactions and redefining the concept of brand loyalty.

In this video from Skift Global Forum 2022, we hear from Jeni Mundy, global head of merchant sales and acquiring at Visa, about the rise of contactless technology, enhancing traveler touchpoints, and the future of digital payment innovations.

In this video from Skift Global Forum 2022, we hear from Audrey Hendley, president of American Express Travel, about how the company is tailoring its services to capitalize on the latest travel trends while continuing to build trust with customers.

In this video from Skift Global Forum 2022, we hear from Jennifer Andre, vice president, business development of Expedia Group Media Solutions, on travelers’ evolving preferences, the return of international travel, and the importance of inclusivity in advertising.

In this video from Skift Global Forum 2022, we hear from Adam Stewart, executive chairman of Sandals Resorts International (SRI), on the importance of investing in the next generation of talent during a critical, transitional time in the hospitality industry.

In this video from Skift Global Forum 2022, we hear from Amperity CEO Barry Padgett about how the right customer data — used smartly and efficiently — can create value, loyalty, and exceptional customer experiences.

In this brand talk from Skift Global Forum 2022, we hear from Joseph Rajadurai, vice president and general manager of travel and hospitality at Cognizant, and Jin Ivacic, vice president of global talent acquisition at Hyatt, on how the travel industry can address changing expectations from both employees and customers in today’s dynamic environment.