Meetings and Events Industry News

Companies have realized that climate change dramatically affects their bottom line, and many are giving planners the go-ahead to address sustainability in a more meaningful way.

Planners are starting to embrace their role in addressing climate change — and are moving beyond just surface efforts to preserve the environment and local communities. This trend is an important one, and hopefully continues to pick up speed.

Skift has been covering the business of meetings and events for the last three years, and now with EventMB as part of our family, we become the largest independent media source in the events industry as well.

Meeting organizers are pretty mixed on whether or not the Doral is a good fit for the summit. But even the ones who are in full support of the venue say it's impossible to take the politics out of it.

The property is definitely large enough, and is located near an international airport. On the other hand, there are major internet security concerns, and the hotel is a little impersonal. Plus, is the political fallout really worth it?

After a significant investment, four major hotel companies now have a controlling interest in the booking engine Groups360. It's unclear if this sets it up for success — or failure.

Hotels need to be willing to make more investments — and to give up some of their control — if Groups360 is going to work.

Whether you've planned 200 events or you're just starting, we can both agree on one thing: event planning is hard work.

Ask nearly any event organizer about attendee engagement, and they'll say it's a top priority. Despite this, most have not invested in the right technology to track and analyze attendee behavior.

If you can't first measure engagement, then it's hard to improve it. Digital tracking devices are a good investment for planners and something to add to their toolbox, along with mobile apps and surveys.