Travel Technology

Airlines are taking cues from sectors outside the travel industry, including dining, wellness, and retail to better target and engage with their passengers. The key to success is delivering personalized messages through the smarter and secure use of customer data, experts said.

A federal appeals court has asked for a partial do-over in antitrust litigation between US Airways and travel tech firm Sabre. After more than eight years and millions of dollars in expenses, the case has partly been reset to square one. Remarkable.

Airline tech vendor Datalex had a spectacular accounting meltdown in 2018. Lufthansa, its largest customer, wants to kill its contract. Meanwhile, Datalex's auditor threw up its hands and quit. What a mess.

Amateurs cut rates to fill hotel rooms. Pros take more sophisticated approaches, such as coordinating to stimulate demand from the most profitable customers.

When you're Google, you can take more than a decade to hone a product such as Google Maps and attract more than a billion users without having to worry that it isn't making lots of money. But the monetization of Google Maps will soon start in earnest, and travel marketers, for the most part, will hustle to get in.

New data from China's travel tech giant TravelSky shows that the country's pace of air travel growth slowed in the first half of the year. But the country remained the fastest-growing region in the world in terms of aviation and traveling.

When it comes to implementing and adopting the New Distribution Capability standards for airline retailing, there needs to be a strong focus on enabling scalability, across the entire retailing, distribution, and fulfillment process.

Many grandmothers have tighter password security than tech vendor [24]7.ai allegedly did. A hacker had an easy time accessing the vendor's code, and through it, the payment card data of up to 825,000 Delta customers. No wonder the airline is suing.

Higher customer service expectations in the airline industry mandates a new approach to using innovative technology. This means not only deploying solutions to improve direct-to-customer experiences but also empowering employees to provide exceptional service at every touchpoint.

Millennials have been in the travel industry’s spotlight for years already, yet they still remain somewhat of a mystery. As they continue to gain spending power, their successor generation, Gen Z, is hot on their heels. Thinking about these generational cohorts as a global collective however, risks painting the picture with too broad a brush.