Expedia News

The partnership enables JetBlue to do business with a younger clientele, particularly beyond the U.S. East Coast. Hopper filled a gaping hole in its airline lineup.

Vacasa was ripe for a leadership change, if for nothing else but to shake things up. Let's see if Greyber can up the company's execution game.

Plenty of pandemic-era agency acquisitions are wrapping up, and it's notable that some brand names are disappearing. Egencia's boss is adamant that won't be the case with this deal.

Watch out for the quiet ones. Choice didn't run any U.S. national TV ads in 2021 and Virgin Voyages was absent during the first seven months of last year. Yet both brands surged to leadership positions in 2022.

From India to Indonesia, Asian travelers are becoming increasingly conscious about sustainable choices — and perplexed by them. The travel industry needs to understand this — and failing to do so might be tantamount to greenwashing in the eyes of consumers.

Whether it is major online travel agencies selecting focus markets, or under-the-radar property managers like Frontdesk deciding to target second-tier cities, companies always have to strategically pick their spots. Sometimes there can be riches in the hinterlands.

Booking Holdings and Expedia are changing their marketing strategies, a healthy development. Meanwhile, Airbnb widened its marketing edge.

You can expect to see wider adoption of the free links in metasearch that Google started in 2021. More hotels means more site visitors, and eventually revenue.

Airbnb leads the pack by far in its recovery from pre-pandemic 2019. But will that disparity diminish once the recovery of cities, and long-haul travel accelerates?

Expedia Group's strategy to reshape the company is starting to come together, as shown in its partner business. But the grand master plan is a multiyear endeavor.