Meetings and Events Industry News

News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.

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How to Make AI Your Event Marketing Copilot

With Generative AI tools evolving rapidly, now is the time for planners to grasp their potential. Those who delay in embracing this technology will be left behind.
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Adobe Invests in Real-Time Event Data Capabilities

Software giant Adobe is paying a lot of attention to real-time event data. It is partnering with event marketing platform RainFocus to boost data-capturing capabilities aimed at powering online personalization.
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SXSW Going Down Under

For 36 years, SXSW and Austin have been synonymous. Not anymore. In October, this annual convergence of creativity will descend upon Sydney, Australia with a focus on the Asia Pacific region.
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What The White Lotus Can Teach Event Planners

Meeting professionals can learn how to avoid making major mistakes in food and beverage, attendee health, and more by heeding the lessons of the offbeat hit TV show, The White Lotus.
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Sourcing Sidekick Launched by Vendor Marketplace

The Vendry has launched Copilot, a browser extension that displays additional vendor information as they surf the web. This new technology is a clever way of using the company's extensive database of vendors.