Meetings and Events Industry News

News, interviews, and coverage of the meetings and events industry, from in-person events to hybrid events to online events.

Get even more news about the business of meetings and events at Skift Meetings.

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Five Ways to Elevate Your Registration Experience

Registration can make or break an event, and even the finest venue, speakers, and content will not neutralize dispassionate staff and unwelcoming, long lines. Here is how to improve the process. 
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Travel is Back: Skift Travel Health Index Reaches Record High

Skift Research reports complete travel recovery as the current Travel Health Index has topped 100, indicating that global tourism is now performing better than it did before the pandemic. Every region in the index has grown, and meeting professionals must take note.
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Engagement Ideas for Your Next Business Event

From hands-on analog to cutting-edge digital, here are successful engagement ideas garnered from the show floor of the Experiential Marketing Summit that should be in every meeting professional’s toolbox.
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New Florida Laws Are Bad for Business

The NAACP is the latest group to issue a formal Florida travel advisory in response to a Governor Ron DeSantis bill. The LGBTQ+ community has done the same and, in its wake, is canceling events.
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Going to Bat for Louisville Tourism

Louisville Tourism's Leave a Legacy program helps meetings and event organizers connect with local non-profit organizations.
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Instant Booking Apps — Help or Hinderance? 

While big-brand hotels and specialized apps tout the advantages of instant booking, the cons may outweigh the pros when it comes to professional event management.
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Top Trends in Experiential Events

Designing events with precision, and taking risks, dominated conversations at the Experiential Marketing Summit in Las Vegas. 
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Business Events Must Consumerize to Survive

Audience demographics, needs, and expectations for in-person experiential programs have shifted, engendering many business-to-business events to evolve into more engaging, personalized, consumerized, and ultimately, business-to-consumer event experiences.